Most platforms resell Meta's API. We just don't mark it up.
MSGTODAY started in 2019 when three engineers got tired of undocumented APIs, unreliable SDKs, and resellers quietly taking a cut of every message sent. We built the platform we wanted to buy.
Meta publishes its rates. Most invoices don't.
Meta charges a set rate per conversation, and it is public. Many platforms add a per-message commission on top of it and present the total as one number — so the markup never appears on a line of its own.
- Meta's published rate, passed through untouched
- No per-message commission, on any plan
- Your usage bill is Meta's bill — we only charge for the software
Four things we'll commit to
Anyone can claim reliability. These are the numbers we publish, measure against, and owe you credits for when we miss.
Uptime, with service credits
Not an aspiration — a contractual monthly target. Miss it and the credits are owed automatically. The full terms are on our SLA page.
Markup on every message
You pay Meta's published conversation rate and nothing on top. We make money on the software, not on your send volume.
Median API response
Measured on the send endpoint from our edge regions, not a best-case number pulled from a quiet afternoon.
Humans on support
Round-the-clock coverage on every plan, including the entry tier. Support isn't an upsell.
The rules we hold ourselves to
Four principles that decide what we build, what we charge for, and what we refuse to do with your data.
Come and check the maths
Compare our pricing against what you pay today. If we can't beat it on the message rate, we will tell you so.